Fast briefs. Big ideas. Tight turnarounds. Plenty of opinions.
Agency & Media rewards people who can think creatively and still deliver: understand the brief, manage the detail, speak up, take responsibility and keep projects moving without giving too much away to the competition.
It is fast, collaborative and demanding, with Sales and Marketing constantly proving why this agency, this idea and this team are worth choosing.
AGENCY & MEDIA
Sales & Marketing Recruitment in
AGENCY & MEDIA
Fast briefs. Big ideas. Tight turnarounds. Plenty of opinions.
Agency & Media rewards people who can think creatively and still deliver: understand the brief, manage the detail, speak up, take responsibility and keep projects moving without giving too much away to the competition.
It is fast, collaborative and demanding, with Sales and Marketing constantly proving why this agency, this idea and this team are worth choosing.
AGENCY & MEDIA
In Agency & Media, winning the client is only half the commercial job.
The work still has to be scoped properly, delivered by the team the client thinks they are buying and priced well enough that the agency can keep doing good work without quietly absorbing more and more of it.
That changes how experienced new-business and client-services people look at an opportunity. A prestigious name, exciting brief or large fee can still become a poor account if the scope is loose, the decision-making is difficult or the client expects substantially more senior time than they have actually bought.
Marketing the agency has its own challenge. Prospective clients are often being asked to buy judgement before they can fully evaluate it. Strong agency marketing therefore makes the way the agency thinks visible, not just the work it has already produced.
The Agency & Media Economy
Agency & Media covers creative and advertising agencies, brand and design consultancies, digital and performance agencies, PR and communications, media planning and buying, content, social, production and specialist marketing businesses.
The sector is commercially varied. Some agencies sell retained strategic relationships, others fixed projects, media, production, specialist expertise or performance-linked work.
In the UK, creative and media agencies generated approximately £35.2 billion in GVA in 2024, with more than 23,000 registered agencies employing around 288,000 people. Total UK advertising investment then reached £46.7 billion in 2025 and is forecast to rise to approximately £50.5 billion in 2026. (Advertising Association)
Ireland's wider advertising market reached approximately €1.7 billion in 2025. The 2025 IAPI Census also reported more than 3,000 people working across its member agencies, with retainers increasing to 36% of agency income and 21% of revenue coming from overseas clients. (Creative Communications Ireland)
Those headline numbers sit across very different commercial models. A performance agency, PR consultancy, creative studio and media agency may compete for similar client budgets while developing quite different Sales, Marketing and client-management experience.
What do employers look for in Agency & Media Sales & Marketing professionals?
Expiring capacity shifting demand channel choice pricing and forecasting the Commercial levels never stop moving Sales and Marketing sit at the Centre of high organisations respond and grow.
Marketing that drives value
Makes the agency's thinking visible before a brief appears
Uses case studies to demonstrate decisions and outcomes
Builds reputation that helps the agency enter consideration early
Communicates a clear proposition rather than a capability list
Aligns agency Marketing with the work New Business actually wants
Sales that build profitable demand
Qualifies opportunities before consuming pitch resource
Understands what is really driving the client's decision
Sells the agency that will actually deliver the work
Understands how the pricing model affects account economics
Protects scope, margin and relationship quality as accounts grow
Same Titles. Different Skills
Two people can have the same job title, similar depth of experience. gained in the same sector while having developed very different Commercial judgement and capabilities.
New Business Director
Two New Business Directors may both show major pitch wins and well-known clients.
One may be strongest once an RFP or brief arrives, coordinating credentials, senior teams and the pitch process; another may build relationships long before the brief exists, shape how the agency is perceived and qualify opportunities for fit, margin and win probability.
The same new-business result can start at very different points in the buying journey.
Agency Marketing Manager
Two Agency Marketing Managers may both list PR, content, awards, events and social channels.
One may primarily keep the agency visible; another may sharpen the proposition, turn client work into evidence, build thought leadership and work directly with New Business to attract a particular kind of brief.
The activity can look almost identical while the commercial intent underneath it is very different.
Context changes everything.
So does the right Conversation.
Success and travel and hospitality requires more than experience. It requires understanding customer behaviour seasonality pricing distribution reputation and demand that’s why we take a search lad approach we go beyond the CV to understand capability context and commercial impact
Employers
Hiring a commerical role in Travel & Hospitality that is important to get right?
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Professionals
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Professionals
Seeking A commercial Opportunity in Travel & Hospitality?
Hiring a commerical role in Travel & Hospitality that is important to get right?
We're happy to talk, whatever stage of consideration you're at,
Hiring a commerical role in Travel & Hospitality that is important to get right?
We're happy to talk, whatever stage of consideration you're at,
Hiring a commerical role in Travel & Hospitality that is important to get right?
We're happy to talk, whatever stage of consideration you're at,
Hiring a commerical role in Travel & Hospitality that is important to get right?
We're happy to talk, whatever stage of consideration you're at,
Roles we recruit in Agency & Media
New Business Leadership · Business Development · Client Services & Account Leadership · Account Management · Commercial & Growth Leadership · Media Sales · Partnerships & Sponsorship · Agency Marketing Leadership · Marketing Management · PR & Communications · Content & Thought Leadership · Performance & Digital Marketing · Events & Partnerships · Sales & Marketing Leadership
